Search Engine Optimisation Training - SEO Consultants
Does your company employ the staff however lack the industry knowledge to produce your own SEO results? Our SEO consultants offer detailed training sessions for clients wanting to train key personnel, or entire departments on specifics of online marketing. These training can either be conducted on-site at our Sydney corporate headquarters, or on-line via webinar, depending upon the complexity and volume of the actual training. Our SEO consultants have no problem releasing our our SEO methods and "secrets" to clients that wish to employ an internal SEO team.
With our vast experience and frequency of training, we've essentially created what we in the states like to call "the WebiMax School of Online Marketing":
- Search Engine Optimisation
- Basics and principles behind search engine optimisation. What it is and what it does.
- How to create inbound links and the success of link-building campaigns.
- Proper site structure that is conductive to search engine optimisation.
- Strong, relevant content that is frequently updated and enhanced.
- Additional practices to ensuring high page rank on search engines.
- Pay-Per-Click Management
- Basics and principles behind PPC management. What it is and what it does.
- How to create a targeted, well budgeted campaign that features the most efficient converting keywords.
- Developing High Quality Scores through Ad Group optimisation, ad creation and landing page analysis.
- Targeted, Specific and Enticing Ad Copy with targeted calls to action.
- Tracking of Conversions and Constant Adjustment of bids and terms (manual and automated).
- Detailed analysis. The more the merrier. The more you analyze, the better you do.
- Social Media
- Basics and the emerging trends in social media today.
- How to properly leverage Social Media to enhance the online visibility of your brand.
- How to create and maintain a strong online reputation as a quality contributor to social media.
- Establishing your company as a trusted resource in in the industry(ies) in which you operated or would like to be recognised in.
- Maximizing the amount of followers.
- Reputation Management
- Managing your online reputation correctly.
- Setting up a control system to effectively monitor your online reputation.
- How to install a crisis communications plan.
- Effective ways of responding to negative comments made against your firm.
- How to leverage the positive remarks to further advance your competitive advantage.
Our SEO consultants' training sessions have evolved over time and are constantly evaluated and adapt to the changing dynamics of the industry. We can custom develop and tailor our training sessions specific to your organisational needs.
To find out more about how WebiMax training can truly impact your business, contact us at sales@webimax.com or 011-61-291912785.





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