SEM - Search Engine Marketing Australia

WebiMax provides a full suite of search engine marketing services (SEM) for our clients. Our number 1 goal is to enhance your online visibility, so you can reach more buyers. More buyers clearly translate to greater revenue streams, making your investment in search engine marketing well worth it!

When we sit down with our SEM clients, we individually design each campaign specific to our their organizational needs. There are no "generic" campaigns that we institute. Our quality of service and our commitment to our customers have helped us become regarded as the leader in our industry.

There is a significant difference between SEM and SEO. SEM is not SEO and SEO is not SEM. While search engine optimisation deals with improving a website's overall PageRank using methods including coding, links, keyword placement, and so on, search engine marketing deals with the use of Ad Words, article submissions, advertising, and more.

Industry reports indicate that in 2010, the Search Engine Marketing industry was valued at $17.0 billion. In the same year, traditional advertising industries (mass media, television, etc.) were falling at an average of 5%-10%. The reason? Companies are shifting their advertising budgets and resources to the online platform. (Just look at Google's dramatic increase in revenue from 2000 – present).

Our full suite of search engine marketing includes:

• Pay-Per-Click Management – WebiMax is a Google AdWords certified Partner, meaning we have demonstrated our expertise in PPC to be officially licensed by Google for use of their AdWords platform. In addition, all of our PPC management specialists have their own certification as well.
• Landing Page Optimisation – our team of experts design "sticky" landing pages that result in high conversion rates. We measure our effectiveness by monitoring the conversion percentages, and constantly evaluate and re-design our work to ensure our clients are not wasting valuable advertising resources.
• Local Search Visibility – We recommend this service for firms that are looking to enhance their presence in a geographical focused range. This is great for companies trying to reach clients within a 30 – 60 mile radius. Typically, small businesses, medical and legal services firms take advantage of this. Google Boost is a great service that we leverage for local search.
• Public Relations Services – WebiMax has a reputable relationship with many news outlets in the world, including the Australian Associated Press. We understand the importance of enhanced visibility through the media, and we show our clients the same prominence. Our team of content writers can write and distribute your news releases to major outlets, seeking enhanced visibility.
• Email Marketing – One of the more traditional methods, we'll create a professional email newsletter for your company, or design a real-time survey that can be easily sent and tracked to your clients.